“When I got up from sleep, I became famous.”
This is the words of the English poet John Byron. In 1812, after publishing a poem titled “The Pilgrimage of Prince Harold,” he suddenly became a star. Byron, a sculptural handsome man, was an idol poet who shook Europe at the time.
Recently, the company that best suits Byron’s words is Zoom, a u.S. video conferencing system company. Zoom was founded in 2011 by Chinese-American Eric Yuan.
In the meantime, Zoom has grown steadily in the field of video conferencing systems. It was strong enough to reach 10 million users per day. Last year, the Nasdaq was also listed. It was a solid small and medium-sized business.
(Photo by Cnet)
But suddenly things changed after Corona 19. Thanks to social street-driven and remote education, the number of users per day has increased to 200 million. In an instant, the number of users increased 20-fold. As Byron put it, “I got up to sleep” became famous.
From that time on, the trials continued. He was caught up in security and privacy violations. There have been reports of “zoom bombing” that uses screen sharing to disrupt classes and meetings. Solving one problem, another was controversial. It was branded a company without the concept of security and privacy.
It is often misunderstood because it is a company led by a Chinese CEO.
■ 20-fold increase in users in an instant… Loopholes are revealed everywhere
The controversy surrounding zoom continues. Why? Here, we are going to look at only two main issues.
First. Is Zoom really a company with a sparse concept of security or privacy?”
Second. Is it because major U.S. companies or institutions have banned the use of zoom (as some media reports have reported) as “Chinese companies”?
The exact circumstances are unknown. However, it seems that it is not easy to say “yes” to what has been revealed so far. Rather, it seems to be close to the trials that people often face in companies and businesses that have become famous for sleeping and waking up.
The first time the zoom security controversy broke out was in mid-March. The zoom iOS app was about sending user data to Facebook. It was reported by the IT media motherboard as an exclusive report. Zoom reportedly deleted the feature the very day after and apologized.
Zoom’s stock price rose significantly during the Corona 19 crisis. (Photo=Google Capture)
Soon after, there were reports that password security was vulnerable when using zoom in Windows. It was revealed by a former hacker.
But the decision was an excessive publicity statement. Zoom has stressed that the site is doing ‘end-to-end encryption’. This was understood to mean that no one could see the data exchanged between A and B because they are fully encrypted. As the description explains, you cannot even see the system operator Zoom.
However, it has been claimed that this is not the case. This is what the Intercept, a media specializing in investigative reporting, revealed. Zum also acknowledged this.
Zoom’s use is at the level of ‘transport encryption’. Outsiders cannot get a glimpse of the video or call being transmitted along the way. In other words, zoom, a service provider, may get stuck in the middle.
Taken together, the zoom doesn’t seem to have been deceived “intentionally.” The term “end-to-end encryption” feels more readily used. Nevertheless, this issue has become a major evil for Zoom. This is because the user must feel a great sense of betrayal.
In this situation, the controversy over “transport bypass” broke out. It was also revealed that video conferencing data from some users was transmitted through a Chinese server. Zoom clarified that “it happened by mistake.”
Ceo Eric Yuan explains:
“Zoom connects customers to the nearest data center. However, if the user is rushed or other problems occur, they will be transferred to a second data center.”
This is easy to explain. North American users will stay in North America. European users use data centers in Europe. This method is called “geofence” zoom. This is due to the traffic in the United States and Europe. Zoom has since announced that it has taken steps to prevent non-Chinese users from connecting Chinese data centers.
■ “End-to-end encryption” problem is crucial… Over-publicity grenade struck
The problem is that the two successive situations may be taken a little seriously.
First, Zoom lied once with ‘end-to-end encryption’. It wasn’t intended, but it happened as a result. In this situation, traffic was found via chinese data centers. It is one of the most heavily censored countries in the world. If “end-to-end encryption” had been confirmed, it might not have been a problem.
However, if the level of “transfer encryption” is the level, the story will be different. This is because the Chinese government may press zoom to intercept data from the middle.
Because of this, Zum has recently been branded a “company that cannot be trusted” in “crappy security.”
Of course, zooming can be unfair. This may not be an intended lie. A good site can get confused when traffic suddenly increases 20 times.
Nevertheless, the “trial of zoom” seems to have few self-inflicted aspects. This is because sensitive terms such as “end-to-end encryption” are too easy to use.
The security method described by the video conferencing app Zoom. It is far from end-to-end encryption. (Photo=Zoom)
The same goes for the iOS app’s problem with sending data to Facebook. There are aspects that have neglected enough of the problematic part. Immediately after the incident, Zoom clarified that “no personal information was sent, only information such as the device used” was not an easy explanation for users to accept. Rather, it revived the Cambridge Analytica nightmare.
■ While it is great for many companies that dream of ‘unicorns’,
Let’s continue talking about excessive parables in the face of criticism.
I became a star one morning. Suddenly, he was standing in the middle of the stage. At that level, there was a whole lot of old-fashioned water that could have just passed. As his eyes focused, mistakes were repeated. Suddenly, love can turn into more hatred if things change.
Zoom is just that situation right now. How do you deal with this crisis? That’s the challenge that lies in the zoom that became famous when i got up to sleep.
Zoom showed up to the throne even after security concerns had been raised. He failed to respond proactively and always struck the back north. The formula of “discovering new loopholes → follow-up → CEO apology” was repeated. As a result, the image of a company that is not too hot to do important things has come to an end.
This zoom seems to be the other way around many companies in the land who are preparing for a unicorn company.
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After “The Pilgrimage of Prince Harold,” Byron became a European star. It enjoyed tremendous popularity by releasing works such as “Donjuan” in succession. Thanks to the emotional shea of the sculpture-like poet, she has emerged as a “European lover.” Even the appearance of one leg became the object of motherhood and protection instincts.
Byron then sprayed a tremendous amount of fire. He was also embroiled in incest allegations with his half-sister. Byron, who became a star one morning, then failed to take good care of himself. He ended his life miserably.